Making the Sale Infographic

The thought of making a sales call causes most people to break out in a cold sweat! But for new business owners, successful sales calls can make or break their business. So sales calls are something that must be tackled. Some people seem to have been born with the ‘gift of the gab’. They breeze […]

The Magic of Marketing

“Any sufficiently advanced technology is indistinguishable from magic.” Seth Godin blogged about this quote from Arthur C. Clarke. Lately I have been thinking about the correlation between technology and magic. It reminds me the movie The Prestige. I think that, like Alfred in the movie, there are many people who are experts at technology/illusion but […]